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Modern Retail
Mitchell Parton

Mitchell Parton

Mitchell is a business journalist with experience covering retail, real estate and finance. He previously worked for Dallas Business Journal, The Dallas Morning News, San Antonio Business Journal and Cincinnati Business Courier.

Mitchell Parton

Mitchell is a business journalist with experience covering retail, real estate and finance. He previously worked for Dallas Business Journal, The Dallas Morning News, San Antonio Business Journal and Cincinnati Business Courier.

Member Exclusive

How Mars decides where to spend its retail media dollars

September 11, 2025
Store of the Future

Walmart’s first new stores in years face local resistance

September 09, 2025
Store of the Future

Sam’s Club refreshes website, app for new era of e-commerce

September 08, 2025
The Amazon Effect

Target is offering free 1-year subscriptions to Target Circle 360 to some shoppers

September 03, 2025
Global Retail

Target faces a continued balancing act as it responds to backlash over DEI pullback

September 02, 2025
Global Retail

Trading cards are poised to create Target’s next billion-dollar category

August 27, 2025
The Marketplace Boom

Walmart is testing a new way to show off products from third-party marketplace sellers in stores

August 26, 2025
New Economic Realities

Cinemark CMO explains how theaters are luring in cash-strapped audiences

August 25, 2025
Digital Marketing Redux

Pet insurance is the next big upsell for retailers like PetSmart, Sam’s Club

August 22, 2025
Supply Chain Shakeup

Many Target stores will stop fulfilling online orders

August 22, 2025
Earnings

Target’s next CEO shares his 3 top priorities in returning to growth

August 20, 2025
The Marketplace Boom

Inside Best Buy’s new third-party marketplace

August 19, 2025
Mobile phone with various push notifications popping out like "buy now" and "low stock"
The Marketplace Boom

Walmart leans into pricey items online, from Chanel to Labubu

August 18, 2025
New DTC toolkit

Why Warby Parker and Amazon killed home try-on

August 14, 2025
Global Retail

‘It’s the best grocery store’: What makes Texas chain H-E-B such a fan favorite

August 13, 2025
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Top Story
How Mars decides where to spend its retail media dollars
Member Exclusive
How Mars decides where to spend its retail media dollars

At Digiday Media's Retail Media Advertising Strategies event in New York City on Sept. 10, Ron Amram, the senior director of global media for Mars gave the audience a glimpse at the company's playbook for selecting which retail media network partners to work with.

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