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Gabriela Barkho

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

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How East Fork Pottery maintains customer loyalty during a time of uncertainty

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How brands are tackling product development while remote

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How Ugly Drinks approaches sales and growth — both online and off

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How Brooklinen’s growth marketing strategy evolved during a global crisis

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As people stay home, Pinterest is teaching retailers how to use its platform

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How Iris Nova is managing reopening brick and mortar

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Brands are pivoting to offering at-home office perks

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Contactless payments see boost as cash handling fear rises

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Top Story
How Mars decides where to spend its retail media dollars
Member Exclusive
How Mars decides where to spend its retail media dollars

At Digiday Media's Retail Media Advertising Strategies event in New York City on Sept. 10, Ron Amram, the senior director of global media for Mars gave the audience a glimpse at the company's playbook for selecting which retail media network partners to work with.

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