Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Digital Marketing Redux

‘There’s Barbie fever and people are catching it’: How Barbie collaborations took over retail marketing

June 22, 2023

CPG Playbook

How Lovo Chocolate beats the heat and keeps its online orders from melting

June 22, 2023

CPG Playbook

How Unilever developed an exclusive hair care brand for Dollar General

June 21, 2023

CPG Playbook

How 3 food startups designed their packaging as they prepared to launch into retail

June 20, 2023

New Economic Realities

Here’s who’s vying to buy Bed Bath & Beyond’s assets

June 16, 2023

New DTC toolkit

Kizik hopes to be the Hoka of slip-on shoes as it plots retail expansion

June 14, 2023

Digital Marketing Redux

How C4 Energy is auditioning creators with its new TikTok program

June 12, 2023

New Economic Realities

Modern Retail Rundown: Nike rekindles wholesale relationships, GameStop’s executive shakeup & Great Jones gets acquired

June 10, 2023

Digital Marketing Redux

Reddit introduces new ad capabilities to help brands better target communities

June 09, 2023

Earnings

Rent the Runway narrows losses as it reports a record high in active subscribers

June 07, 2023

Digital Marketing Redux

How GoPro uses its Million Dollar Challenge to source user-generated content year-round

June 07, 2023

Member Exclusive

DTC Briefing: Therabody is trying to go beyond athletes with new campaign

June 06, 2023

CPG Playbook

New energy drink startups are hoping to give people a better buzz

June 05, 2023

New Economic Realities

Modern Retail Rundown: The future of fast fashion, dollar stores struggling & big CPGs not letting up on price increases

June 03, 2023

The Marketplace Boom

Gopuff adds non-endemic advertising capabilities

June 01, 2023

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Gabriela Barkho

Gabriela Barkho

‘There’s Barbie fever and people are catching it’: How Barbie collaborations took over retail marketing

How Lovo Chocolate beats the heat and keeps its online orders from melting

How Unilever developed an exclusive hair care brand for Dollar General

How 3 food startups designed their packaging as they prepared to launch into retail

Here’s who’s vying to buy Bed Bath & Beyond’s assets

Kizik hopes to be the Hoka of slip-on shoes as it plots retail expansion

How C4 Energy is auditioning creators with its new TikTok program

Modern Retail Rundown: Nike rekindles wholesale relationships, GameStop’s executive shakeup & Great Jones gets acquired

Reddit introduces new ad capabilities to help brands better target communities

Rent the Runway narrows losses as it reports a record high in active subscribers

How GoPro uses its Million Dollar Challenge to source user-generated content year-round

DTC Briefing: Therabody is trying to go beyond athletes with new campaign

New energy drink startups are hoping to give people a better buzz

Modern Retail Rundown: The future of fast fashion, dollar stores struggling & big CPGs not letting up on price increases

Gopuff adds non-endemic advertising capabilities

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Gabriela Barkho

Gabriela Barkho

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