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Enter the 2025 Modern Retail Awards to showcase your retail innovation

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Gabriela Barkho

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Senior Reporter

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Store of the Future

Over 80,000 attend launch pop-up of teen skin-care brand Sincerely Yours

September 11, 2025
The Marketplace Boom

How TikTok-viral gum Underbrush fights knockoffs

September 10, 2025
Digital Marketing Redux

As more awareness comes to the menopause care category, brands are evolving their messaging

September 08, 2025
Inflated wallet balloon on a yellow background with white clouds
New Economic Realities

How SNAP benefits cuts will impact cash-strapped grocery shoppers

September 04, 2025
Member Exclusive

Brands Briefing: The return of raunchy marketing

September 02, 2025
New DTC toolkit

How supplements brand Feel Goods raised a $4.7 million round in a challenging VC landscape

August 28, 2025
CPG Playbook

Bragg, the OG apple cider vinegar brand, wants to own more of the wellness market

August 26, 2025
New Economic Realities

Modern Retail Podcast: Target CEO out, Amazon doubles down on grocery, and Bullish’s Mike Duda on scaling founder-led brands

August 23, 2025
Digital Marketing Redux

Inside Heineken’s limited-edition NA beer campaign at the US Open

August 19, 2025
New DTC toolkit

Mattress startup Big Fig’s brand refresh repositions its body-inclusive messaging for the Ozempic era

August 18, 2025
CPG Playbook

Why Trubar is releasing a protein bar aimed at kids

August 14, 2025
Member Exclusive

Brands Briefing: Specialty food brands grapple with tariff uncertainty

August 12, 2025
CPG Playbook

Ghost is betting on on-premise sales to boost its energy drink business

August 11, 2025
Tariffs

At Carbone Fine Food, tariffs are putting pressure on its ‘most important ingredient’

August 08, 2025
CPG Playbook

How new entrants like Bloom Nutrition, SunSip and Slice are looking to stand out in the crowded prebiotic soda market

August 05, 2025
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Top Story
How Mars decides where to spend its retail media dollars
Member Exclusive
How Mars decides where to spend its retail media dollars

At Digiday Media's Retail Media Advertising Strategies event in New York City on Sept. 10, Ron Amram, the senior director of global media for Mars gave the audience a glimpse at the company's playbook for selecting which retail media network partners to work with.

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